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8853: Local and/or Organic: A balancing of values for producers and consumers

Padel, Susanne (2006) Local and/or Organic: A balancing of values for producers and consumers. Poster presented at "What will organic farming deliver COR 2006", Edinburgh, 18-20 September 2006.

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Summary

The poster explores the meaning of organic and local food and how closely they are related in the mind of consumers and producers of organic food, drawing on focus group discussions and laddering interviews with 181 consumers and 33 producers. The results show that both groups associate organic food with local trade and see this as an important value. It is concluded that in the complex organic food networks both producers and consumer have to balance localness with other values and constraints when making decisions about where to buy or where to sell their organic products.

Document Language:English
Keywords:organic food, values, market outlets, producer, consumer
Subject Areas: Values, standards and certification > Regulation
Food systems > Markets and trade
Values, standards and certification > Consumer issues
Research affiliation: European Union > Organic Revision
UK > Univ. Aberystwyth > Institute of Rural Sciences (IRS)
UK > Colloquium of Organic Researchers (COR) > COR 2006
Total budget (Euro):0
Orgprints ID Number:8853
Contact:Padel, Dr Susanne
Deposited On:17 July 2006
EPrint Type:Conference poster
Published?:Unpublished
Peer Review Status:Not peer-reviewed
Additional Publishing Information:The proceedings of the conference will be published by the Association of Applied Biologists. Publication details will be amended accordingly

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