Midmore, Prof Peter; Wier, Prof Mette and Zanoli, Prof Raffaele (2006) Consumer attitudes towards the quality and safety of organic and low input foods. Paper at: Joint Organic Congress, Odense, Denmark, May 30-31, 2006.
A review of scientific literature and analysis of recent qualitative data provides new insights into the dynamics of the demand side of the organic market. Differences between existing, committed and ‘new’ consumers have implications for wider organic research, policy development and marketing strategy, particularly as actual behaviour and product loyalty diverge from the conventional representation of con-sumer characteristics.
|EPrint Type:||Conference paper, poster, etc.|
|Type of presentation:||Paper|
|Subjects:||Food systems > Markets and trade|
|Research affiliation:|| International Conferences > 2006: Joint Organic Congress > Theme 11: Understanding consumption|
European Union > QualityLowInputFood > Subproject 1: Consumer expectations and attitudes
|Deposited By:||Midmore, Professor Peter|
|Deposited On:||09 May 2006|
|Last Modified:||12 Apr 2010 07:33|
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