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Strategies to support domestic organic markets in countries with emerging organic sectors

Richter, Toralf and Kovacs, Annamaria (2005) Strategies to support domestic organic markets in countries with emerging organic sectors. Paper at: Researching Sustainable Systems - International Scientific Conference on Organic Agriculture, Adelaide, Australia, September 21-23, 2005. [Unpublished]

[thumbnail of Richter_Kovacs_4p_revised-ed.doc] Source file - German/Deutsch


This paper presents the current state and prospects of domestic organic market development in selected countries with emerging organic markets: The Czech Republic (CZ), Poland (PL), Hungary (HU), Ukraine (UA), Mexico (MX) and India (IN). While governmental support for organic farming varies across all countries studied, the organic sector is focused mainly on export markets in every country represented. The results of a two-step expert consultation indicate that development of the domestic market is mainly hampered by a lack of processing and distribution infrastructure, as well as the relatively low purchasing power of domestic consumers. Experts recommend that political support should prioritise national market development programmes for organic food (above all regional producer initiatives, vertical networks, establishment of a national organic logo). With regard to marketing measures, market development can be fostered by expanding the available range of domestic processed and convenience food, changing the price image and improving communication strategies that focus on health and quality aspects. In addition, distribution should not focus exclusively on conventional retail chains.

EPrint Type:Conference paper, poster, etc.
Type of presentation:Paper
Keywords:emerging organic markets, market development strategies, Markt
Agrovoc keywords:
Subjects: Food systems > Markets and trade
Research affiliation: Switzerland > FiBL - Research Institute of Organic Agriculture Switzerland > Society > Economics & market
International Conferences > 2005: 1st ISOFAR Conference > 2005: 1st ISOFAR Conference
Related Links:https://orgprints.org/4013/, http://www.isofar.org/adelaide2005/index.html
Deposited By: ISOFAR
ID Code:4455
Deposited On:03 Oct 2005
Last Modified:16 Mar 2022 14:36
Document Language:English
Refereed:Not peer-reviewed
Additional Publishing Information:The paper presented here is the final paper submitted by the authors to the conference Researching Sustainable Systems.
The final edited papers are available with the following publication:
Köpke, Ulrich; Niggli, Urs; Neuhoff, Daniel; Cornish, Peter; Lockeretz, Willie und Willer, Helga, (Hrsg.) (2005) Researching Sustainable Systems. Proceedings of the First Scientific Conference of the International Society of Organic Agriculture Research (ISOFAR), Held in Cooperation with the International Federation of Organic Agriculture Movements (IFOAM) and the National Association for Sustainable Agriculture, Australia (NASAA), 21 – 23 September 2005, Adelaide Convention Centre, Adelaide, South Australia.. Research Institute of Organic Agriculture FiBL, CH-Frick, and International Society of Organic Agriculture Research (ISOFAR), c/o Institute of Organic Agriculture (IOL), DE-University of Bonn. https://orgprints.org/4013/
Distribution: Paper copies may be ordered from FiBL at a cost of 28 Euros plus mailing costs (see FiBL shop at http://www.fibl.org/shop); FiBL order number 1394. A PDF version is available free of charge for ISOFAR members via the member area of www.isofar.org.

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