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Organic food products:direct marketing and consumer's trust in Lithuania

Skulskis, Virgilijus and Girgzdiene, Vilija (2011) Organic food products:direct marketing and consumer's trust in Lithuania. In: Pulkrabová, Jana; Tomaniová, Monika; Kahl, Johannes and Hajšlová, Jana (Eds.) Book of Abstracts. First International Conference on Organic Food Quality and Health Research, ICT Prague Press, Prague, p. 56.

[thumbnail of Skulskis_LT__2011_01_21_EN_.doc] Microsoft Word - Accepted Version - English

Document available online at: http://www.fqh2011.org/book-abstracts.html


After direct sales in Lithuania were activated, changes in consumers’ attitudes towards organic food products were researched. In November 2010 was carried out a survey of 502 Vilnius residents aiming to find out the key factors of the consumption of organic products. The results prove the increasing consumers’ interest in direct sales of organic food, greater trust in the quality of organic products bought in farmers’ markets.

EPrint Type:Conference paper, poster, etc.
Type of presentation:Paper
Keywords:organic food products, direct marketing of organic food, consumers' trust
Subjects: Food systems > Markets and trade
Values, standards and certification > Consumer issues
Research affiliation: International Conferences > 2011: Organic Food Quality and Health Research
Related Links:http://www.fqh2011.org/book-abstracts.html
Deposited By: Skulskis, Virgilijus
ID Code:18924
Deposited On:17 Jun 2011 07:34
Last Modified:17 Jun 2011 07:34
Document Language:English
Refereed:Not peer-reviewed

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