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Marketing issues in organic agriculture

Santucci, Fabio M. (2011) Marketing issues in organic agriculture. DSEEA - Section of Economics and Appraisal, Perugia.

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Summary in the original language of the document

The presentation deals with marketing channels and points of consumption, with data about Italy and Europe, to stimulate the debate about which marketing strategies could be more appropriate in a given environment.


EPrint Type:Teaching resource
Pedagogic Type:Presentation
Keywords:Organic markets, market channels, marketing strategies
Subjects: Food systems > Markets and trade
Research affiliation: Italy > Univ. Perugia > Faculty of Agriculture
Deposited By: Santucci, Fabio Maria
ID Code:18222
Deposited On:18 Jan 2011 08:40
Last Modified:18 Jan 2011 08:40
Document Language:English
Status:Unpublished

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