Santucci, Fabio M. (2011) Marketing issues in organic agriculture. DSEEA - Section of Economics and Appraisal, Perugia.
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Summary in the original language of the document
The presentation deals with marketing channels and points of consumption, with data about Italy and Europe, to stimulate the debate about which marketing strategies could be more appropriate in a given environment.
EPrint Type: | Teaching resource |
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Pedagogic Type: | Presentation |
Keywords: | Organic markets, market channels, marketing strategies |
Subjects: | Food systems > Markets and trade |
Research affiliation: | Italy > Univ. Perugia > Faculty of Agriculture |
Deposited By: | Santucci, Fabio Maria |
ID Code: | 18222 |
Deposited On: | 18 Jan 2011 08:40 |
Last Modified: | 18 Jan 2011 08:40 |
Document Language: | English |
Status: | Unpublished |
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