Ayres, N and Midmore, P (2009) Consumption of Organic Foods from a Life History Perspective: An Exploratory Study of British Consumers. Aberystwyth University, UK , School of Management and Business.
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Summary in the original language of the document
This report provides an account of the analysis of in-depth qualitative interviews which explored the concepts, stories and theories mentioned by respondents in their discourses about organic food. It employs a biographical narrative approach in order to understand behaviour (using observation of shopping trips) and derives some conclusions regarding future development of the organic market in the UK.
| EPrint Type: | Report |
|---|---|
| Subjects: | Values, standards and certification > Consumer issues |
| Research affiliation: | European Union > 6th Framework Programme > QualityLowInputFood > Subproject 1: Consumer expectations and attitudes |
| Related Links: | http://www.qlif.org |
| Deposited By: | Midmore, Professor Peter |
| ID Code: | 15609 |
| Deposited On: | 26 Mar 2009 |
| Last Modified: | 12 Apr 2010 07:39 |
| Document Language: | English |
| Status: | Unpublished |
| Refereed: | Not peer-reviewed |
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