%A Otto Schmid
%A Jürn Sanders
%L orgprints3738
%J Ende der Nische, Beiträge zur 8. Wissenschaftstagung Ökologischer Landbau
%E J Heß
%E G Rahmann
%X In the 3 year EU-project “Organic Marketing Initiatives and Rural Development (OMIaRD)” the analysis of 67 OMI’s showed that internal business-related factors are generally much more decisive for success than external, context-related factors. Detailed analysis of the impact of OMIs on rural development in four case-study regions (AT, FR, IT, UK) showed that not only economic factors (e.g. employment effects and capital flow in the region), but also or even often more “soft” factors are relevant. However, policy-makers, especially at regional level, need to become more aware of these valuable benefits of OMIs for sustainable rural development and take this sufficiently into account when enhancing support measures.
%D 2005
%K Markteting, Marktforschung, Market initiatives, Rural development
Markt, OMIARD
%I kassel university press GmbH, Kassel
%T Regionale Bio-Vermarktungsinitativen und ländliche Entwicklung – Perspektiven, Potentiale und Fördermöglichkeiten