?url_ver=Z39.88-2004&rft_val_fmt=info%3Aofi%2Ffmt%3Akev%3Amtx%3Adc&rft.relation=https%3A%2F%2Forgprints.org%2Fid%2Feprint%2F22562%2F&rft.title=Factors+influencing+the+perception+of+organic+certification+logos+in+Turkey&rft.creator=Karahan+Uysal%2C+%C3%96.&rft.creator=Miran%2C+B.&rft.creator=Abay%2C+C.&rft.creator=Boyaci%2C+M.&rft.creator=Janssen%2C+M.&rft.creator=Hamm%2C+U.&rft.subject=+Markets+and+trade&rft.subject=Consumer+issues&rft.description=Consumers%E2%80%99+perceptions+on+organic+certification+logos+and+the+factors+influencing+these+perceptions+were+explored.+Data+from+surveys+conducted+++in+major+cities+of+Turkey+revealed+that+organic+food+consumers+had+little+knowledge+about+logos%2C+although+the+declared+level+of+trust+in+organic+logos+was+high.+According+to+ordered+logit+models%2C+consumer%E2%80%99s+perceptions+on+organic+certification+logos+were+influenced+by+purchasing+frequency+and+weight+of+organic+foods+in+total+food+consumption.+Dummy+variables+representing+additional+private+certification+company+logos+as+well+were+generally+found+to+have+a+significant+effect+on+logo+perception.+This+result+suggests+that+consumers%E2%80%99+attitudes+towards+these+logos+and+towards+the+governmental+logo+are+not+the+same.+Female+and+older+people+were+more+sceptical+about+the+trustworthiness+of+the+logos.+While+the+credibility+of+the+logos+and+the+standards+and+control+systems+underlying+the+logos+increased+as+frequency+of+purchasing+organic+food+increased%2C+those+consumers+who+prefer+organic+open+markets+for+buying+organic+food+were+hesitant+to+trust+the+credibility+of+the+organic+certification+logos.+The+mandatory+governmental+logo+and+the+underlying+standards+are+trusted+more+than+the+private+company+logos.+However%2C+the+difference+of+the+attitudes+toward+logos+decreases+when+the+control+system+is+in+question.+When+a+comparison+between+perceptions+towards+labels+including+different+additional+certification+companies%E2%80%99+logos+is+made%2C+the+additional+logo+was+found+to+affect+the+stated+preferences+more+negatively+when+the+companies+were+foreign.++Enhanced+interest+and+trust+in+the+organic+certification+logos+among+consumers+would+foment+the+development+of+the+organic+sector%2C+and+the+findings+of+this+paper+serve+as+an+input+for+the+achievement+of+this+aim.+&rft.date=2013-01&rft.type=Journal+paper&rft.type=NonPeerReviewed&rft.format=application%2Fpdf&rft.language=en&rft.identifier=%2Fid%2Feprint%2F22562%2F1%2F22562.pdf&rft.identifier=+++Karahan+Uysal%2C+%C3%96.%3B+Miran%2C+B.%3B+Abay%2C+C.%3B+Boyaci%2C+M.%3B+Janssen%2C+M.+and+Hamm%2C+U.+++(2013)+Factors+influencing+the+perception+of+organic+certification+logos+in+Turkey.+++Journal+of+Food%2C+Agriculture+%26+Environment%2C+11+(1)%2C+pp.+40-46.++++++++