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Deliverable 2.2: Interviewguide, SOMDwIT project

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Pedersen, Susanne; Schwendel, Eva; Paternoga, Maria; Aschemann-Witzel, Jessica and Thøgersen, John (2016) Deliverable 2.2: Interviewguide, SOMDwIT project. Aarhus University , Department of Management.

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Summary

The report is deliverable 2.2. in the SOMDwIT project and provides information on the development of two interview guides for the qualitative data collection in four countries: In-store interviews and focus groups with organic consumers.


EPrint Type:Report
Keywords:Interview guide, in-store interview, focus groups, organic consumers
Subjects: Knowledge management > Research methodology and philosophy > Specific methods
Research affiliation: Denmark > AU - Aarhus University
Denmark > Organic RDD 2.2 > SOMDwIT
Deposited By: Pedersen, Dr. Susanne
ID Code:30335
Deposited On:05 Jul 2016 14:52
Last Modified:29 Nov 2016 12:06
Document Language:English
Status:Unpublished
Refereed:Not peer-reviewed

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