@inproceedings{orgprints3738,
          editor = {J He\ss and G Rahmann},
           title = {Regionale Bio-Vermarktungsinitativen und l\"andliche Entwicklung ? Perspektiven, Potentiale und F\"orderm\"oglichkeiten},
          author = {Otto Schmid and J\"urn Sanders},
       publisher = {kassel university press GmbH, Kassel},
            year = {2005},
         journal = {Ende der Nische, Beitr\"age zur 8. Wissenschaftstagung \"Okologischer Landbau},
        keywords = {Markteting, Marktforschung, Market initiatives, Rural development
Markt, OMIARD},
             url = {http://orgprints.org/3738/},
        abstract = {In the 3 year EU-project ?Organic Marketing Initiatives and Rural Development (OMIaRD)? the analysis of 67 OMI?s showed that internal business-related factors are generally much more decisive for success than external, context-related factors. Detailed analysis of the impact of OMIs on rural development in four case-study regions (AT, FR, IT, UK) showed that not only economic factors (e.g. employment effects and capital flow in the region), but also or even often more ?soft? factors are relevant. However, policy-makers, especially at regional level, need to become more aware of these valuable benefits of OMIs for sustainable rural development and take this sufficiently into account when enhancing support measures.}
}