creators_name: Christensen, T.H. creators_name: Godskesen, M. creators_name: Røpke, I. creators_name: Gram-Hansen, K. creators_name: Quitzau, M.-B. type: journalp datestamp: 2007-10-01 lastmod: 2009-08-20 14:37:09 metadata_visibility: show title: Greening the Danes? Experience with consumption and environment policies. ispublished: pub subjects: 7consumer full_text_status: restricted keywords: consumer-oriented environmental policy; sustainable consumption; housing; transport; information and communication technology; Denmark abstract: Consumer-oriented environmental policies came high on the political agenda during the 1990s. Internationally, consumers were assigned a key role in environmental policies; also in Denmark, political initiatives were taken to promote sustainable consumer behaviour. In this article, the results of Danish policies related to consumption and environment are assessed by considering first, the environmental impacts of the political measures, and second, whether the policies have succeeded in addressing the dynamics behind increasing consumption. The study combines a theoretical understanding of consumption as an inseparable part of daily practices with empirical analyses of three fiels of consumption: housing, transportation and information and communication technologies. It is pointed out that policies to promote sustainable consumption are succesful only when technological development, economic structures, and information are all in accordance with each other, and this is the case only when sustainable consumption does not conflict with economic growth. 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