Meeusen, Marieke JG (2002) Organic chains in the United Kingdom and Germany: lessons for Dutch organic agribusiness. In: Powell, Jane and et al., (Eds.) Proceedings of the UK Organic Research 2002 Conference, Organic Centre Wales, Institute of Rural Studies, University of Wales Aberystwyth, pp. 331-332.
This report was presented at the UK Organic Research 2002 Conference. This paper presents lessons for Dutch organic agribusiness based on a study of the UK and Germany. The following lessons are drawn: public-private cooperation is desirable for the sake of further development; the supermarket chain is necessary in order to achieve a large market share; consumers and supermarket chains subject organic products to at least the same demands that they have for regular products; communication:  a task for the government and market parties,  striving for one mark of quality  health is the driving motivation, although not communicated as such; organic agriculture has more chains and more segments.
|EPrint Type:||Conference paper, poster, etc.|
|Type of presentation:||Paper|
|Keywords:||Colloquium of Organic Researchers; COR; supply chains; agribusiness; case studies; marketing; Netherlands; Germany; communication; cooperation|
|Subjects:|| Food systems > Markets and trade|
Food systems > Produce chain management
|Research affiliation:|| UK|
UK > Colloquium of Organic Researchers (COR) > COR 2002
Netherlands > Wageningen University and Research Centre WUR > Agricultural Economics Research Institute LEI
|Deposited By:||Powell, Ms Jane|
|Deposited On:||09 May 2006|
|Last Modified:||12 Apr 2010 07:33|
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