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8446: Organic chains in the United Kingdom and Germany: lessons for Dutch organic agribusiness

Meeusen, Marieke JG (2002) Organic chains in the United Kingdom and Germany: lessons for Dutch organic agribusiness. Paper presented at UK Organic Research 2002 Conference, Aberystwyth, 26-28 March 2002; Published in Powell, Jane and et al., , Eds. Proceedings of the UK Organic Research 2002 Conference, page pp. 331-332. Organic Centre Wales, Institute of Rural Studies, University of Wales Aberystwyth.

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Summary

This report was presented at the UK Organic Research 2002 Conference. This paper presents lessons for Dutch organic agribusiness based on a study of the UK and Germany. The following lessons are drawn: public-private cooperation is desirable for the sake of further development; the supermarket chain is necessary in order to achieve a large market share; consumers and supermarket chains subject organic products to at least the same demands that they have for regular products; communication: [1] a task for the government and market parties, [2] striving for one mark of quality [3] health is the driving motivation, although not communicated as such; organic agriculture has more chains and more segments.

Document Language:English
Keywords:Colloquium of Organic Researchers; COR; supply chains; agribusiness; case studies; marketing; Netherlands; Germany; communication; cooperation
Subject Areas: Food systems > Markets and trade
Food systems > Produce chain management
Research affiliation: UK
UK > Colloquium of Organic Researchers (COR) > COR 2002
Netherlands > Wageningen University and Research Centre WUR > Agricultural Economics Research Institute LEI
Total budget (Euro):0
Orgprints ID Number:8446
Contact:OCW,
Deposited On:09 May 2006
EPrint Type:Conference paper
Published?:Published
Peer Review Status:Not peer-reviewed

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