3381: Warum deutsche Verbraucher Einzelmerkmale des Öko-Landbaus stärker präferieren als das Gesamtsystem Öko-Landbau [Why German consumers prefer single characteristics of organic farming more than the whole system ]
(2005) Warum deutsche Verbraucher Einzelmerkmale des Öko-Landbaus stärker präferieren als das Gesamtsystem Öko-Landbau [Why German consumers prefer single characteristics of organic farming more than the whole system ]. Paper presented at 8. Wissenschaftstagung Ökologischer Landbau - Ende der Nische, Kassel, 01.03.2005 - 04.03.2005; Published in Heß, J and Rahmann, G, Eds. Ende der Nische, Beiträge zur 8. Wissenschaftstagung Ökologischer Landbau. kassel university press GmbH, Kassel.
Full text available as: |
Summary
In March 2004, a representative consumer survey was published with the topic “criteria for the purchase of food”, commissioned by the German Ministry of Consumer Protection, Food and Agriculture. The results showed that several individual criteria enclosed in the organic production system were considered as “very important” for food purchase, whereas the criterion “origin from organic agriculture” was less important. Possible reasons for this contradictory phenomenon were analysed in an explorative study by running three focus group discussions.
| Document Language: | Deutsch - German |
|---|---|
| Keywords: | Verbrauchereinstellungen und -erfahrungen, Öko-Lebensmittel |
| Subject Areas: | "Organics" in general |
| Research affiliation: | International Conferences > Scientific Conferences for Germany, Austria and Switzerland > Scientific conference 2005 Germany > Univ. Kassel, Ecol. Agricultural Sciences > Agricultural /Food Marketing > Market Research |
| Orgprints ID Number: | 3381 |
| Contact: | Stolz, Dipl.-Ing. Hanna |
| Deposited On: | 05 March 2005 |
| EPrint Type: | Conference paper |
| Published?: | Published |
| Peer Review Status: | Peer-reviewed and accepted |
Archive Staff Only: edit this record
